Wednesday, February 24, 2010

Whack Your Head Wednesday

See The Positive

#33 "The human mind," notes scientist W.I. Beveridge, "likes a strange idea as little as the body likes a strange protein and resists it with a similar energy." When you judge new ideas, focus initially on their positive and interesting features. This will counteract a natural negative bias, and help yu to develop more ideas. What's positive about the idea?

~Roger von Oech's Creative Whack Pack

1 comment:

Laurie said...

So true. Sometimes when I'm faced with an entirely new (or off the wall) idea I can almost feel my brain cells circling it as if they're afraid to take the plunge!